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Add people to your ad account

If you want to manage your ads with other people, you can add them to your ad account. You can give people the following roles based on what permissions you’d like them to have:

  • Ad account admin: Admins can create, edit and view ads, access reports, edit payment methods and manage admin permissions.

  • Ad account advertiser: Advertisers can see and edit ads and set up ads using the payment method associated with the ad account. They can also view the payment method.

  • Ad account analyst: Analysts can view ads and access reports.

Add people to your ad account so you can work on Facebook ads together with other people in your business. The people you add won’t be able to log in as you or see things on your profile or News Feed that you haven’t shared with them.

Note: You can only give ad account permissions to people who have Facebook accounts. If the person you want to add doesn’t have a Facebook account, they can create a new one in a few steps.

To add someone to your ad account:

  1. Go to Ads Manager settings. You may be asked to re-enter your password.
  2. Under Ad account roles, select Add people.
  3. Enter the name or email address of the person you want to give access to.
  4. Use the drop-down menu to choose their role and then click Confirm.

The person you add will have immediate access to your ad account according to the role that you chose for them. You can always change their permissions or remove a person from your ad account by selecting Remove user that’s next to their name.

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Add ad accounts in Business Manager

In your Business Manager, you can add ad accounts that you own and get access to ad accounts that other people or businesses own. In the Ad accounts section of Business settings, you’ll see ad accounts that you own and ad accounts that are owned by others and that you have access to. If an ad account is owned by another person or business, you’ll see the name of the person or business who owns the ad account listed below the ad account name. If you own the ad account, you won’t see additional information. You can filter by: Advertising for self, Advertising for partner, Owned by self, Owned by partner, Active, Disabled or Closed.

There are three ways to add ad accounts to your Business Manager:

  1. Add an ad account: Adding an ad account moves it permanently into Business Manager. You must be both the owner of the ad account and an admin in Business Manager to add the ad account. Please note, once you add an ad account and it’s moved into your Business Manager, this action can’t be reversed. All management of your ad account must be completed within your Business Manager profile. You can’t add an ad account that’s owned by another Business Manager. If you still want to work on an ad account that’s owned by a different business, you can request access to it.
  2. Request access to an ad account: If you request access to an ad account in Business Manager, the admin of that Business Manager can grant you permission to work on it.
  3. Create a new ad account: If you create a new ad account in Business Manager it will permanently belong to that Business Manager. Once created within Business Manager, the ad account can’t be transferred to an individual owner who doesn’t own a Business Manager.

Before you begin

You can’t add an ad account to a Business Manager if:

  • The ad account you’re trying to add has already been added by another business. An ad account can only be owned by one Business Manager. Instead, you can request access to the ad account.

  • You have already added a personal ad account to Business Manager. You can only add one ad account from your personal Facebook account into Business Manager. Instead, you can create a new ad account in Business Manager or you can request access to another ad account.

  • You’ve reached your ad account limit for adding new ad accounts to your business. There’s currently no available option to request more ad accounts. Your ad account limit increases based on your advertising spend. Learn how to view your ad account limit in Business Manager.

  • The ad account is a prepaid ad account. Prepaid ad accounts can be added to Business Managers only if they’re from certain locations.

Add an ad account in Business Manager

Steps to add an ad account in Business Manager:

  1. Go to Business settings.
  2. Click Accounts from the menu on the left-hand side. Then, click Ad accounts.
  3. Click the blue Add drop-down menu.
  4. Choose one of the three options: Add an ad account, Request access to an ad account or Create a new ad account.
  5. If you choose to request access or add an ad account, enter the ad account ID. Learn where to find the account ID.
  6. Follow the prompts to select people and access levels.

Note: Deactivating an ad account doesn’t delete the ad account from your business. A deactivated ad account still counts towards your ad account limit.

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